"Each day our direct and indirect salespeople have literally thousands of
opportunities at the point of sale to identify needs, and recommend solutions, that build loyal,
profitable customer relationships. GroupLink is invaluable in supporting this core strategy.
GroupLink's referral and contact management solution has helped us to increase customer referrals by
over 90% and deliver a 40% increase in cross-sell opportunities."
Cass Bettinger,
First National Bank of Pennsylvania